Privacy Policy

1. Introduction

Irine Healthcity ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and share information about you when you visit our website, irinehealthcity.com, or use our services.

2. Information We Collect

We collect information you provide directly to us when you fill out contact forms, book appointments, or download our brochures. This may include your name, email address, phone number, and medical queries. We also automatically collect certain technical and usage data when you navigate our website.

3. Tracking & Analytics Technologies

To improve our website layout, monitor user experience, and measure the effectiveness of our marketing campaigns, we use third-party analytics and tracking services on our website:

• Google Analytics 4 (GA4):We use GA4 to track aggregated visitor behavior, page views, route transitions, and user events (such as appointment clicks or brochure downloads). GA4 helps us optimize site performance. No personally identifiable information (PII) is sent to Google Analytics.
• Meta Pixel:We use the Meta Pixel to measure the performance and conversion rate of our Meta advertising campaigns. This tracks user actions like contact form submissions to serve relevant updates and advertisements.
• Microsoft Clarity:We use Microsoft Clarity to capture session recordings, scroll maps, and interactive heatmaps. This data is strictly used to identify usability bugs, page errors, and layout issues to enhance the overall digital experience.

4. Cookies and Choices

We use cookies (small text files placed on your device) to power analytics services. You can configure your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. If you disable cookies, please note that some parts of this site may become inaccessible or not function properly.

5. Data Protection & Sharing

We do not sell, rent, or trade your personal data to third parties. We use strict administrative and technical safeguards to secure the personal data submitted to us. However, please note that no method of transmission over the internet is completely secure.

6. Contact Us

If you have any questions regarding this Privacy Policy or your data, you can contact us at info@irinehealthcity.com.